CREATIVE BRAND SOLUTIONS

CREATIVE BRAND SOLUTIONS

Effective marketing strategies, distinctive brand experiences, impactful campaigns, or creative direction. Amazing teams, great employers, and exciting clients empowered me to bring a wide variety of projects to life.

CREATIVE BRAND SOLUTIONS & CAMPAIGN STRATEGY - PAPER & TEA GMBH

Berlin & Remote / June 2024 – present

CAREER EXPLORATION BREAK / FREELANCE CONSULTANT

Rome, Berlin & Remote / August 2023 – mid-May 2024

(strategy, workshops, creative concept, and creative direction)

HEAD OF BRAND & CONTENT – DR SMILE URBAN TECHNOLOGY GMBH

Berlin & Remote / January 2022 – July 2023

TEAM LEAD BRAND COMMUNICATIONS DACH – HELLOFRESH SE & Co. KG

Berlin / September 2019 – June 2021

TEAM LEAD MARKETING – INFARM INDOOR URBAN FARMING GMBH

Berlin / March 2019 – July 2019

SENIOR SPECIALIST DIGITAL MARKETING – ZALANDO SE

Berlin / October 2016 – February 2019

SENIOR SOCIAL MEDIA MANAGER – SCHOLZ & FRIENDS GMBH

Hamburg / October 2015 – August 2016

SOCIAL MEDIA MANAGER & CREATIVE COPY – YOURS TRULY GMBH

Hamburg / November 2014 – October 2015

CREATIVE CONCEPTION & COPYWRITER – SOCIAL MARKETS AG

Hamburg / August 2013 – October 2014

JUNIOR BRAND MANAGER – J.J. DARBOVEN GMBH & CO.KG

Hamburg / August 2012 – July 2013

JUNIOR COPYWRITER INTERNATIONAL – SCHOLZ & FRIENDS GMBH

Hamburg / October 2010 – July 2012

INTERNSHIPS & SIDE JOBS

2004 – 2010

TBWA\ Germany, 360° Advertising Agency // Johannsen und Kersting GmbH, 360° Advertising Agency // Draftfcb Deutschland GmbH, 360° Advertising Agency // Upstream Connections Ltd. (UK), SEO & Online Marketing // Trilux GmbH & Co.KG, Medical Engineering Marketing

EXPERTISE

Marketing & Brand Strategy

Creative Direction & Production Steering

OKR Method & Planning

Creative Workshops & Mentoring

New Leadership & Process Development

DIE & Employer Branding

THINGS I’M PASSIONATE ABOUT

Coffee shop misspelt name collection

Product Design

Forensic Anthropology

FC St. Pauli

Falling off my skateboard since 1997

Curious about LLMs & AI for Brand Strategy & Creative Production

EXTRA

LOVIE Award /Silver Award
"Best Digital Video Campaign” November 2019

EBMA Award / Gold Award
"Best use of social media in the management or promotion of the employer brand" May 2018

EBMA Award / Silver Award
"Best communication of the employer brand to the external audience" May 2018

Certificate Volate Leadership Program
Focus on creating high performance team